Increase your store traffic with Yoast WooCommerce SEO

Colm starting off building HTML websites as a hobby during the first dotcom boom and was hooked on the web ever since. With over 15 years professional experience, Colm has helped lead the design and development of mission critical websites and web applications for industry leaders across Ireland, the UK and Europe. He specialises in Strategy formulation, Technical Architecture design, Product Development/Management and helping to lead high potential early stage startups to product/market fit and commercial success.
Today, Colm is Co-Founder of MadeInContext, one of Ireland’s leading companies specialising in creating digital properties primarily based around the world’s most popular open source Content Management System (CMS) called WordPress.
Founded in 2014, MadeInContext has experienced rapid growth thanks to the success of two digital properties, CommerceGurus (Software apps for the WooCommerce eCommerce platform), and CreateandCode (Software apps, tutorials and news for WordPress). Colm is a co-organiser for the WordPress Dublin Meetup and is also one of the organisers for the bi-annual WordCamp Dublin event.
Prior to co-founding MadeInContext, Colm spent 11 years working for one of Ireland’s largest web agencies, MediaOne, as Project Director.
In case you haven’t figured it out yet, we’re huge fans of WooCommerce 🙂 Within the core of WooCommerce there are just enough settings to not put off first time users to get a store up and running quick smart with minimum fuss. Compare this to Magento where you’ll need about a week to figure out some of the basics! WooCommerce subscribes to the same ethos of WordPress itself which is to keep the core as light as possible and use plugins and extensions to customize things to your specific requirements.
The concept of a “Mega Menu” has become one of the most popular features on eCommerce websites over the past few years.
A few days ago, Facebook published a short news item on the Facebook for business blog telling the world that they are testing a new way for people to buy products directly on Facebook.
Kicking off a new weekly feature, we’ll round up some links that caught our attention that you might find interesting.