CommerceGurus Blog - eCommerce news, app reviews, tips and tutorials

Best Cart Recovery Services for WooCommerce

Shopping cart abandonment happens when a prospective customer adds products to their online shopping cart, but changes their mind and leaves the website without placing an order.

The main reason why users abandon carts is that they are unsure or aren’t ready to make a purchase. They may be using their shopping cart to create a wishlist for possible later purchases or for comparing product prices.

According to a Baymard Institute report on cart abandonment, 68.9% is the average documented shopping cart abandonment rate. That means you’re missing out on over two-thirds of your potential sales revenue!

Adding Product Filters to WooCommerce

By Simon Tomkins8 Comments

If you’re selling products with varying features and attributes, displaying product filters is essential. They help customers drill down to find what they’re looking for quicker, which is particularly important on catalogs with a lot of items.

Not being able to filter results restricts the ability of users to browse your store the way they need and will affect conversions.

I’m going to explain how to include product filters to WooCommerce. This will first cover WooCommerce’s default filter widgets but I’ll also show you how to add more sophisticated filter controls, including color swatches, and filters which dynamically update the results set without a page refresh.

Plus, I’ll describe how to include horizontal filters on your catalog which negate the need for a separate sidebar. This can be ideal for certain kinds of stores which prefer having products front and center. As we’ve seen from Baymard’s research on the topic, a horizontal filter can outperform the traditional sidebar layout. This is a relatively new UX pattern but it’s a great choice if you only need to display a small number of filters.

Let’s get started!

Cumulative Layout Shift – Everything you need to know about CLS

By Maria Pirzada Ansari1 Comment

Have you ever landed on a website to read an article or find out more about a product when suddenly the page elements shifted? Or maybe you missed the button right as you were about to click it and ended up clicking a pesky ad instead?

It’s probably fair to say that you had an unpleasant experience on the website.

Add custom fields to WooCommerce Products using ACF

By Simon Tomkins18 Comments

A pretty common request for WooCommerce sites is the need to include additional field inputs on the single product page and output them on the front-end. I’m going to explain how to do this using the excellent Advanced Custom Fields plugin (free version).

There will be a little bit of coding involved but don’t worry, it’s all very straightforward. And there’s the added satisfaction of knowing you can now extend WooCommerce in a powerful way.

I’ll explain a number of different use-cases with examples for each. I’ll be using our Shoptimizer WooCommerce theme but the code snippets should work for any WooCommerce theme.

Let’s get started!

Best Single Product Gallery Plugins for WooCommerce

By Maria Pirzada Ansari7 Comments

With the right single product gallery plugin, you can enhance the visual appearance of your online store and make your product pages look pleasant and appealing. It’s also a great way to help customers make an informed buying decision.

Here’s why:

If you sell products that need multiple images to best showcase them such as t-shirts (you want to show the front and back), shoes (different angles), and computer mice (you want to show the top view and side views), you need a good single product gallery plugin to help you display WooCommerce product galleries on the single product page in a user-friendly way. This way, you’ll be able to make your products look more attractive.

Core Web Vitals

By Maria Pirzada Ansari2 Comments

Google rolled out its Page Experience update algorithm in 2021 that factored in page experience as a ranking signal.

As of now, Google uses more traditional and objective signals like on-page targeting and PageRank. However, the change will include page user experience in the SERPs.

To stay on top of these upcoming changes, you need to understand the different aspects of page experience and take measures to optimize your website for them.