You’ve nailed your product. You’ve worked hard to acquire traffic to your online store. Everything looks tickety-boo. You’ve got Google Analytics real time view open on your monitor and you can see users adding your products to their cart. You start to get excited at the prospect of getting that sweet sweet sales notification. Then…nothing…crickets…
The sale never comes…
That’s what an abandoned cart looks like. Some people will argue how long you should wait before you consider a cart to be abandoned. In short, don’t wait long. Customers are increasingly fickle and distracted bunch. If you’ve not gotten the sale within 10-15 minutes of the cart being created – it has probably been abandoned.
WooCommerce abandoned cart emails can help you recover prospective customers who left your website without making a purchase. This is a great way to increase conversion rates and boost engagement on your online store.
