If your eCommerce store doesn’t have a blog, then you’re missing out on search engine traffic, greater audience engagement, and sales.
A regular stream of well-written blog content can be excellent for your store’s SEO, with each blog post giving people another way to find you via search engines.
Readers of your blog might share your content on social media, giving your target audience another way to find you.
Publishing quality content on your blog also turns your store into a helpful resource that your target audience will keep coming back to in order to learn more, whether that’s health tips, recipes, or other educational or entertaining content.
Let’s look at some of the best examples of eCommerce store blogs.