conversion Archives - CommerceGurus

16+ Inspiring Examplesof Social Proof in eCommerce

If you want to increase conversions at your eCommerce store, adding social proof to your site is a proven way to do so.

Social proof can come in many forms. Reviews, testimonials, trust badges, award logos, and user generated content are just some of the ways you can add social proof to your site.

However you decide to add social proof to your site, the goal is to demonstrate trust and credibility. You want to prove to your visitors that buying from you and choosing your products will deliver a positive customer experience.

In this article, you’ll find some excellent examples of eCommerce stores using social proof. By the time you reach the end, you should be inspired to add this important component to your store to help build trust with your audience and generate more sales.

eCommerce Popup Design Best Practices

By Joe FylanLeave a comment

Adding popups to your eCommerce store is a proven and effective way to generate more sales, build a mailing list, and increase conversions for many of the other goals you might have.

However, simply enabling popups at your store is unlikely to yield positive results.

Instead, you need a plan for your popups. Considering their design, such as what colors to use, what content to display, and many other factors, is essential if you want popups to benefit your business.

Furthermore, as popups have the potential to annoy and frustrate your audience, poorly implemented popups can have a negative impact on your business.

In short, popups are a powerful tool with proven potential for benefiting your business.

However, they need to be thoughtfully implemented to deliver positive results. As popups can also cause problems, it’s even more important that you deploy them with consideration.

If you’d like to know how to do that, you’ve come to the right place.

In this guide, we cover eCommerce popup design best practices, giving you plenty of actionable tips to get the most from popups at your eCommerce store.

eCommerce Conversion Types (and How to Improve Them)

By Joe FylanLeave a comment

While sales is the most important type of conversion for eCommerce store owners to focus on, other types of conversions deserve your attention too.

These other types might not result in sales immediately, but they can move visitors closer to purchasing and becoming customers.

Therefore, it’s worth understanding, tracking, and optimizing these different conversion types. Doing so will help generate more sales and increase the profitability of your business.

Due to that, this article looks at the main types of conversions you should focus on when running an eCommerce store.

Your theme may even include some of these functionalities without you being aware of it!

10 Best eCommerce Checkout Page Designs to Learn From

By Joe FylanLeave a comment

A badly designed eCommerce checkout page could be costing your online store valuable sales and profits.

One sign that you might have a badly designed checkout page is your metrics reporting that shoppers are reaching the checkout only to leave without making a purchase.

While there are many reasons why someone might abandon their cart at the checkout page, poor design is definitely one of them.

As design covers much more than just aesthetics, including user experience, trustworthiness and credibility, ease of use, load times, and accessibility, there’s a lot that can go wrong with the design of your checkout page.

If you’re worried that this part of your store is letting down your business, this guide covering the 10 best eCommerce checkout page designs to learn from will help you determine if your checkout page could be improved, and if so, in what ways.

eCommerce Trust and Credibility: How to Win Customer Confidence

By Joe FylanLeave a comment

Shopping online has become the norm for many, but unless you’re a big brand, customers will still be wary of shopping at your store,

According to some reports, 92% of consumers are concerned about shopping on unfamiliar sites.

Furthermore, a common cause of abandoned carts is a lack of trust in a store and its ability to handle payments securely.

Due to this, you must do all you can to build trust and credibility to win customer confidence.

Thankfully, there are plenty of proven ways to achieve this, including some that are free and quick to implement, as well as others that take a bit more work but can generate even better results.

If you’re ready to build trust and boost credibility at your eCommerce store, read on to find out how.

10 Proven Strategies to Boost eCommerce Conversions and Drive Sales

By Joe FylanLeave a comment

Want to make your eCommerce store more profitable? One way to grow revenue is to increase traffic. But before ramping up your marketing efforts, there’s something else you should focus on, and that’s optimizing your store for more conversions and sales.

Why?

Well, firstly, it will help you get more sales from the traffic you’re getting now.

Secondly, if your store isn’t optimized for order generation, it doesn’t matter how many more people visit you’ll be missing out on sales and leaving money on the table.

So before investing more time and money in marketing, such as SEO and paid ads, it’s well worth improving your store’s ability to turn visitors into customers and ensuring they’re spending as much as possible.

If that sounds appealing, this guide covers 10 ways to improve conversions and generate more sales at your eCommerce store.

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